RevOps Champions: Guillermo Ojeda

In line with Hyperscale’s values of transparency, results-driven strategies, and straight talk, we’re excited to introduce our new content series: RevOps Champions. Each month, we’ll spotlight the exceptional professionals behind revenue operations, sharing their insights, experiences, and career journeys.

Whether you’re a seasoned RevOps leader or just starting your journey in revenue operations, these stories will offer real-world advice, actionable insights, and a straight forward perspective on what it takes to succeed in RevOps today.

RevOps Champion Guillermo Ojeda, Salesforce Consultant at Hyperscayle

Q: What brought you to Hyperscayle? What sparked your interest in RevOps?

Guillermo’s Answer: I came to Hyperscayle because it sits at the intersection of scale, complexity, and impact—exactly where RevOps delivers the most value. My interest in RevOps grew as my career evolved across Salesforce and process design. I realized that the most meaningful wins didn’t come from isolated improvements, but from connecting users, data, and processes across Sales, Marketing, and Customer Success.

What ultimately drew me to Hyperscayle was the opportunity to build and optimize systems that support growth at scale while staying close enough to the business to influence strategy. Hyperscayle’s focus on structure, operational excellence, and long-term growth aligned perfectly with how I see RevOps—not just as enablement, but as a strategic partner to the business.

Q: What’s one really important thing you’ve learned by working in RevOps that they don’t teach you in school?

Guillermo’s Answer: In school, you learn how things should work. In RevOps, you learn how things actually work - across teams with different incentives, priorities, and pressures. One of the biggest lessons has been that solving problems is rarely about tools alone; it’s about understanding people, tradeoffs, and timing.

You also learn quickly that cross-functional influence matters just as much as technical skill. Being able to translate data and system constraints into business language - and build alignment around them.

Q: What’s the best RevOps career advice you’ve ever received?

Guillermo’s Answer: Early on, it’s easy to focus on clean systems, elegant automations, or technically correct solutions. The best advice I received was always to step back and ask: Does this actually help the business?

That mindset changed how I prioritize work, communicate, and measure success. 

RevOps isn’t about being right—it’s about being effective.

Q: What’s a common RevOps myth you’d like to debunk?

Guillermo’s Answer: That RevOps is just a CRM admin or automation tool.

While systems and automation are important, real RevOps is about strategy, alignment, and decision-making. It’s about shaping how a company works - how leads are routed, how revenue is forecasted, how performance is measured, and how teams work together.

The best RevOps teams don’t just respond to requests; they proactively identify gaps, challenge assumptions, and help leadership make better decisions.

Q: What’s your favorite RevOps tool, strategy, or framework right now?

Guillermo’s Answer: My favorite RevOps “tool” is documentation. 

Having everything clearly documented - requirements, timelines, owners, blockers, and dependencies - creates alignment before any system or automation is built. It gives everyone a shared understanding of what problem we’re solving and why, which dramatically reduces rework and misalignment.

Clear documentation also provides a strong operational overview, making it easier to manage priorities, surface risks early, and keep cross-functional teams moving forward together.

Q: What do you enjoy doing outside of work? Any hobbies or interests?

Guillermo’s Answer: Outside of work, I really enjoy traveling and discovering new places - it helps me reset and see things from different perspectives. 

I also enjoy staying active, just getting outdoors, and I’m someone who likes learning even outside of work, especially around technology, systems, and games.

That balance helps me bring a fresh mindset back into problem-solving at work.

Q: What does being a 'RevOps Champion' mean to you?

Guillermo’s Answer: To me, being a RevOps Champion means being a connector for the business, for the teams, and for long-term growth. 

It’s about translating strategy into execution, data into insight, and complexity into clarity.

A RevOps Champion doesn’t just keep the engine running; they help tune it, challenge it, and evolve it as the company grows. Ultimately, it means creating systems and processes that empower teams to do their best work.

At Hyperscayle, we believe that RevOps is more than just process optimization—it’s the backbone of scalable growth. Every RevOps Champion we feature plays a crucial role in transforming revenue operations into a strategic driver of business success.

🚀 Want to be featured as our next RevOps Champion?

We’re always on the lookout for RevOps professionals making an impact. If you or someone you know is driving real change in the world of revenue operations, let’s connect!