RevOps ROI: Systems & Tools Calculator

The first and most straightforward way to calculate ROI of a project looking at systems and tools is to calculate how much tech spend can be taken out. Most organizations have redundant or low adoption tools they can cut.

Next, estimate how many hours the marketing and sales teams spend on poorly built workflows or doing workarounds. Note that this is closely related to how process value is calculated. The two are interconnected, but it’s important to separate time wasted due to poor system setup from time wasted due to flawed processes.