Insights

Inspiration, opinions and practical advice – shaped by hands-on experience – around how to improve RevOps strategy and processes to drive revenue.

CRO & Sales Foundations, CMO Foundations Anh Sharwani and Christian Martinez CRO & Sales Foundations, CMO Foundations Anh Sharwani and Christian Martinez

Marketing Foundations: Lead Scoring 101

Part of our Marketing Foundation Series - Learn all about lead scoring and get 10 steps for implementing a lead scoring model in your business. With the right approach to lead scoring, businesses can improve their sales efficiency, increase revenue, and build stronger relationships with their customers.

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